About Us

Our History

Panasonic Australia

Panasonic Australia is part of the Matsushita Group, which traces its origins back to 1918, when Japanese industrialist Konosuke Matsushita, aged 23, started a small business manufacturing home electrical products in Osaka, Japan.

Today, the Matsushita Group is a global network of over 300 companies with 250,000 employees - manufacturing and marketing over 15,000 products under the brands Panasonic, National, Technics, Quasar and Ramsa. Recently, Matsushita was ranked 26 in US Fortune magazine's annual list of the world's top 500 companies, the "Global 500".

In Australia, Panasonic is a market leader in the field of consumer electronics, office and communications equipment.

A unique premise shapes Matsushita's managerial thinking. Since an enterprise uses society's resources such as its people, capital, land and services, it should serve society in return. Therefore, the role of a business should be to serve society in return for use of its resources. Matsushita serves society through technology and products that enhance people's lives. It has kept this commitment to society for over 80 years.

To ensure Panasonic Australia maintains its proud history and market leader status, we are committed to attracting those who share the passion for our vision and values. Are you looking to advance your career within a great company?

Company History


Konosuke Matsushita established Matsushita Electric Manufacturing Company

Construction of first office and factory building was completed

Bullet shaped bicycle lamp was manufactured and marketed

Konosuke Matsushita establishes our individual Mission and Employee's Creed The Five Principles of our Company were announced
Employee Training Institute for office staff opened

The Five Principles were expanded to the Seven Principles that we know today The The first Refrigerators were manufactured
The First Colour Television was marketed

The First Microwave Oven was marketed The First Video Recorder was marketed
Melcoa Television Factory founded in Penrith, NSW


Konosuke Matsushita retires
Panasonic Australia was founded Konosuke Matsushita dies at age 94

Matsushita celebrates 75 years
Sydney Olympics, where Panasonic is one of the 7 worldwide Olympic Partners and Official Australian Olympic Team Partner